Modalogy: Introduction to Fashion Studies
ZAR 206
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Fashion is not only a land of fantasies, but also an important system that shapes the images of individuals, regions and societies.
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- Fashion is one of the processes that determine the world that surrounds us. It also has a significant impact on the presentation of the images of individuals, regions, cities and countries. Since the word fashion is one of the frequently encountered words in daily life, what it means is often ignored when using the word. The fashion world appears as a land of fantasies consisting of star designers, magazine editors, sparkling and sumptuous outfits. But fashion is not just about these. In this book, Yuniya Kawamura enters the fantasy land of fashion; Based on the question of what fashion is as a phenomenon and concept, it focuses on the structure of the fashion system that creates and maintains our belief in fashion. While Kawamura reads classical and current theories about fashion and supports these readings with empirical data, he also builds a useful Fashionology for social sciences and humanities. Fashion science first distinguishes between fashion and clothing and defines fashion as an institutionalized system. Then, while discussing the myth of the star designer, he discusses one by one the elements that establish the fashion system from production to consumption. Fashion science offers the reader an opportunity to enter the sociological world of fashion in today's world where academic interest in fashion has begun to revive in Turkey...Yuniya Kawamura's work offers a comprehensive and illuminating survey of fashion literature in the social sciences from the 19th century to the present day. This book contributed greatly to building fashion as a valid research and education topic in the social sciences and humanities. Diana crane Show more
| Publishers | Detail Publications |
| Date of publicization | May 6, 2016 |
| Prints | . |
| Language | Turkish |
| Print length | 190 pages |
| ISBN-10 | 6053140961 |
| ISBN-13 | 978-6053140962 |
| Dimensions | 1 x 13 x 19.5 cm |
Who Should Buy?
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Fashion Students
Ideal for fashion students seeking fundamental insights into fashion studies and design principles to enhance their education.
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Educators
Useful for educators looking to incorporate comprehensive materials into their fashion curriculum for a structured teaching approach.
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Fashion Enthusiasts
Great for fashion incidents interested in understanding the theoretical aspects and history of fashion, enriching their knowledge base.
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Casual Readers
Not suited for casual readers who are not focused on academic or structured learning in fashion studies.
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Yuniya Kawamura Editorial Review
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- Excellent quality materials
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ZAR 206
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Features & Benefits
- Fashion creates a strong impact between individuals and societies.
- Yuniya Kawamura examines the deep meaning of fashion.
- The book provides empirical data that supports classical and current fashion theories.
- Fashionology defines fashion as an institutional system, separating fashion and clothing.
- The book aims to increase academic interest in fashion in Turkey.
- Diana Crane emphasizes that the book makes a great contribution to social sciences.
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