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Chill Factor: How a Minor-League Hockey Team Changed a City Forever Paperback November 24, 2020
ZAR 307
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Chill Factor takes readers into the front office and onto the rink, giving every angle of how a small town was able to get behind a working-class team that fought both on and off the ice.
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What Stands Out
Product Details
- Details the story of how a minor-league hockey team, the Columbus Chill, helped bring the NHL to Columbus, Ohio
- Captures the success of the Chill, which eventually led to the city being awarded its own NHL franchise, the Columbus Blue Jackets, in 2000
- Provides a thrilling account of the team's president and general manager, David Paitson, and the unconventional marketing and promotional tactics used to build a devoted local fan base
- Offers a comprehensive portrayal of the setbacks, triumphs, and impact of the Chill both on and off the ice, ultimately shaping the Columbus of today
- Appeals to readers who remember the Chill's reign and those who enjoy stories of underdogs rising to sports supremacy
- Published by Skyhorse Publishing, offering a range of sports books for various sports enthusiasts
| Item Weight | 1.2 lbs (540 grams) |
Who Should Buy?
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Hockey Enthusiasts
Fans of hockey will appreciate insights into minor-league dynamics and team influence on local culture.
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Community Leaders
Leaders looking to understand community development will find valuable lessons on sports' impact on city identity.
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Sports Historians
Those interested in the history of sports will enjoy exploring minor-league hockey's role in urban transformation.
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Casual Readers
Readers seeking light entertainment may find the focused theme on hockey less engaging or relatable.
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Non-Sports Fans
Individuals uninterested in sports topics may struggle to connect with the book's central themes and narratives.
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Academic Researchers
Those needing rigorous academic research may find the book's anecdotal approach insufficient for scholarly analysis.
Product Description
Chill Factor: How a Minor-League Hockey Team Changed a City Forever Paperback November 24, 2020
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Sports Editorial Review
**** "Chill Factor: How a Minor-League Hockey Team Changed a City Forever" by David Paitson offers an engaging and insightful look into the Columbus Chill, a minor league hockey franchise that significantly shaped the sports landscape of Columbus, Ohio. The book serves as a testament to the power of creative marketing and community engagement in building a successful sports franchise in a city predominantly known for its Ohio State University athletics. Readers appreciate the author's personal connection to the team, having been involved with the Chill during its existence. This insider perspective enriches the narrative, providing a unique glimpse into the challenges and triumphs faced by the franchise in its effort to introduce and promote hockey in Columbus. The book emphasizes the Chill's innovative and sometimes outrageous promotional campaigns that ultimately captivated the local community, turning skepticism into enthusiasm. Fans of sports marketing will find Considerable inspiration in Paitson’s recounting of how the Chill navigated a difficult landscape to create a lasting legacy that set the stage for the arrival of the NHL Blue Jackets. The humorous anecdotes and behind-the-scenes stories make for a light-hearted yet informative read, attracting not only hockey fans but also anyone interested in the dynamics of sports promotion. "Chill Factor" stands out as a well-crafted narrative that is both fun and enlightening, illustrating how a minor league team can serve as a catalyst for change in a city and inspire a new generation of sports fans. Readers are left with a deeper appreciation of the Chill's impact on Columbus, detailing how it contributed to the eventual establishment of major league sports in the city. **
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Pros
- Intriguing insider perspective from an author who worked with the team.
- Engaging storytelling that balances humor and informative content.
- Highlights behind-the-scenes challenges and triumphs of the Chill.
- Appeals to both sports fans and marketers with innovative promotional strategies.
- Creates a nostalgic connection for those familiar with the team and the city.
Cons
- May not resonate with readers uninterested in hockey or sports marketing.
Product Price History
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ZAR 307
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Features & Benefits
- Learn how a minor-league hockey team helped bring the NHL to Columbus, Ohio.
- The Chill became the talk of the city and gained a religious local fan base.
- The success of the Chill gave the organization the impetus to challenge local civic and business leaders.
- Chill Factor follows the wild ride through the eyes of team president and general manager David Paitson.
- This thrilling account will appeal to those who remember the Chill’s reign.
- Skyhorse Publishing is proud to publish a broad range of sports books.
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