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Item #:
156927088
Revolutionizing the AI-Digital Landscape: A Guide to Sustainable Emerging Technologies for Marketing Professionals, Hardcover
Item #:
156927088
ZAR 5417
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This book investigates the growing influence of artificial intelligence in the marketing sphere, providing insights into how AI can be harnessed for developing more effective and efficient marketing strategies.
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What Stands Out
Sustainable Focus
Promotes eco-friendly practices in tech adoption, helping marketers leverage sustainable technologies while enhancing brand image and consumer trust.
In-Depth Insights
Offers comprehensive analysis on the latest AI trends tailored for marketing professionals, equipping them with essential knowledge for strategic decision-making in a competitive landscape.
Professional Guidance
Serves as a practical guide for marketers, detailing actionable strategies and tools to effectively integrate emerging technologies into their campaigns for maximum impact.
Product Details
| Book format | Hardcover |
| Fiction/nonfiction | Non-Fiction |
| Genre | Business & Investing |
| Pub date | 2024-01-01 |
| Pages | 350 |
| Subgenre | Marketing |
| Series title | No Series |
| Edition | 1 |
| Publisher | Taylor & Francis Ltd (Sales) |
| Original languages | English |
| Language | English |
| Edu focus | Technology |
| Awards won | Economic Times Inspiring Leader Award, MTC Global Awards for Excellence, 40 Under 40 Supply Chain Professionals |
| Is collectible | N |
| Editor | Alex Khang; Pushan Kumar Dutta; Sachin Gupta; Nishu Ayedee; Sandeep Chatterjee |
| Binding type | Case Binding |
| Retail packaging | Single Piece |
| Assembled product height | 10 in (25.4 cm) |
| Assembled product weight | 1.88 lb (850 grams) |
| Bisac subject heading | Business & Economics |
Who Should Buy?
-
Marketing Professionals
This guide offers valuable insights tailored for marketing teams looking to enhance their strategies using AI technologies.
-
Tech Enthusiasts
Individuals passionate about emerging technologies will find the discussions on sustainability and innovation particularly engaging and informative.
-
Business Strategists
Strategists seeking to integrate AI into their business models will benefit from the practical applications and case studies presented.
-
Casual Readers
Those with a casual interest in technology may find the content too technical and industry-specific for general consumption.
Product Description
Revolutionizing the AI-Digital Landscape: A Guide to Sustainable Emerging Technologies for Marketing Professionals, Hardcover
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ZAR 5417
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Features & Benefits
- Explore the revolutionary impact of AI on marketing.
- Learn to develop effective marketing strategies using AI.
- Gain insights into sustainable emerging technologies.
- Understand how AI enhances efficiency in marketing.
- Perfect for marketing professionals looking to innovate.
- Published in hardcover for durability and accessibility.
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