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The Startup Playbook: Founder-to-Founder Advice from Two Startup Veterans (Techstars)
89% of respondents would recommend this to a friend
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The Startup Playbook is our insider's guide to starting a company and running it successfully in those critical early months.
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What Stands Out
Product Details
- Revised and expanded second edition with a new foreword by Brad Feld, author of Venture Deals
- Insider's guide to starting and running a company successfully in the early months
- Founder-to-founder advice from experienced startup veterans who have started over a dozen high-tech software companies
- Shares personal tips, secrets, and advice, including lessons from both successes and failures
- Written in an accessible, straight-talk fashion, serving as a manual and an inspiration for startup founders
| Publisher | Wiley |
| Publication date | July 8, 2020 |
| Edition | 2nd |
| Language | English |
| Print length | 480 pages |
| ISBN-10 | 1119708516 |
| ISBN-13 | 978-1119708513 |
| Item Weight | 1.86 pounds (840 grams) |
| Dimensions | 6.3 x 1.2 x 9.1 inches (16 x 3 x 23.1 cm) |
Who Should Buy?
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Aspiring Entrepreneurs
Ideal for those looking to start their own business and need practical advice from experienced founders.
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Startup Teams
Valuable resource for startup teams seeking to enhance collaboration and operational strategies through seasoned insights.
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Investors
Helpful for investors wanting to understand startup challenges from a founder's perspective before making investment decisions.
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Established Corporations
Less suitable for large corporations as it focuses on start-up specific strategies that may not apply.
Product Description
The Startup Playbook: Founder-to-Founder Advice from Two Startup Veterans (Techstars)
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Venture Capital Editorial Review
The Startup Playbook: Founder-to-Founder Advice from Two Startup Veterans (Techstars) presents a rich collection of insights and practical advice for aspiring entrepreneurs. With its 2nd edition published by Wiley, this 480-page handbook covers everything from evaluating your founder potential to building a sustainable company culture. Readers appreciate the engaging and straightforward writing style, making complex concepts accessible. Many find the emphasis on company culture particularly valuable, as highlighted in the title of Chapter 28: "You Don't Run Your Company, Your Culture Does." This book not only shares strategic frameworks but also candidly addresses the personal and relational aspects of being a founder, making it a vital resource for anyone serious about entrepreneurship.
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Pros
- Clear, practical startup advice for all stages
- Emphasis on sustaining company culture
- Engaging writing style makes it accessible
- Covers both process and personal aspects
- Filled with insights from successful entrepreneurs
Cons
- Tone may feel overly pessimistic at times
Product Price History
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Features & Benefits
- Real guidance from founders with years of experience in starting companies
- Revised, expanded and improved second edition
- Founder-to-founder discussion with tips, secrets, and advice
- Insight on how interests as founders diverge from those on the other side of the table
- Filled with advice, guidance, do's and don'ts from years of experience
- Smart and avoids the 'I am so smart' over-writing endemic to the genre
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